Friend Or Foe: The Must-Have Feature Of Winning Collaborations [Forbes]

David Reichenberg contributed an article to Forbes discussing how it is critical to think about what competitive options become available to you and your partner as a result of a collaboration. He explains, "Collaborations are often needed not just to survive, but to thrive in today’s ever-evolving landscape. As a leader, though, you’ll just want to make sure that you, your collaborator and consumers all agree that it has been successful."

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David Reichenberg

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