Rich Fama and Brenden Coller, members of the firm's Commercial Litigation Department, co-authored, "'Made In USA' Ruling Reflects New, Looser Calif. Standard," for Law360. In their article, Rich and Brenden describe how California legislature has provided some relief to companies by amending California’s law regulating “Made in the USA” claims to more closely align it with the more flexible Federal Trade Commission standard. Country of origin or so-called “Made in the USA” claims on product packaging and promotional materials have been an integral part of companies’ product advertising campaigns for years. Recent developments in California courts should curb baseless consumer class action lawsuits in the future, while still offering substantial benefits to consumers.
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