ACI 11th Annual Legal, Regulatory and Compliance Forum on Dietary Supplements


New York City Bar Association

Date & Time

Start Date: 06/29/2023
Start Time: 11:15am ET
End Date: 06/29/2023
End Time: 11:45am ET


Shining a Light on “Dark Patterns”: What Supplement Companies Should Know About a Rising Area of FTC Advertising Enforcement

The FTC and other enforcers are rapidly increasing their focus on “dark patterns” in advertisement designs, which are practices that regulators believe can trick or manipulate consumers into buying products or giving up their privacy.

This spotlight session will explore:

  • Specific website design and advertising practices that are currently triggering enforcement activity
  • The types of allegations being brough by the FTC in cases where dark advertising patterns are alleged
  • How dietary supplement companies can avoid being the next target in this rising wave of deceptive advertising enforcement


Meghan Stoppel


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Meghan Stoppel, CIPP/US


(720) 479-3880

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