While the world is on pause, it’s a good time to review your social media compliance policy

Brianne Polito contributed an article to Agility PR Solutions encouraging businesses to review their social media advertising strategies and compliance programs to ensure that they are updated, specifically tailored to the business, and that their marketing teams as well as influencers understand what is required under the FTC regulations. She also discusses how social media compliance policies should be specifically tailored to address the risks associated with the company’s social media marketing program and periodically reevaluated and updated to address any changes in the program or changes in the law.

To read the full article, click here.

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